Buenos Aires, ARG
21 days ago
Marketing Coordinator
**Job Title:** Marketing Coordinator - Distribution and Channel Profile: As a Marketing Coordinator specializing in Distribution and Channel , you will play a crucial role in developing and implementing marketing strategies to promote our technology solutions within distribution channels. You will collaborate with cross-functional teams, channel partners, and internal stakeholders to drive brand awareness, lead generation, and market penetration. The ideal candidate possesses a strong understanding of distribution and channel ecosystems, along with a passion for leveraging technology to enhance business processes. **Responsibilities:** + Collaborate with Logitech's central marketing team to correctly execute global strategies. + Analyze market data, trends, consumer preferences, and competitive behavior to optimize local marketing strategies. + Cooperate with the central content team to ensure message consistency, ensuring that each piece supports the brand's vision and goals but is adapted to local markets. + Supervise and effectively coordinate the activities of local agencies to ensure the proper execution of assigned tasks. + Develop marketing materials that reflect the quality and innovation of our products, including brochures, presentations, mailings, etc. + Collaborate with the sales team to support their initiatives, ensuring alignment between marketing and sales. + In conjunction with the sales team, plan, execute, and monitor marketing campaigns aimed at generating new customers and enhancing existing ones. + Provide support to distributors and channels in designing and implementing local marketing plans. + Analyze and implement improvements in points of sale. + Coordinate the trade marketing team for the proper relay of information and implementation of plans. + Plan, organize, and coordinate events, webinars, and trade fairs targeting channel audiences. Develop pre and post-event strategies to optimize the impact of participation. + Monitor and analyze key performance metrics related to distribution and channel marketing initiatives. + Provide weekly/monthly reports to assess the effectiveness of campaigns and adjust strategies accordingly. **Key Skills:** + Marketing Strategy: Development and execution of comprehensive strategies aligned with business objectives. + Creativity: Creation of engaging and memorable content for various platforms and audiences. + Strategic Relationships: Building strong relationships with distribution partners and effective collaboration with internal teams. + Campaign Management: Planning and overseeing campaigns that generate tangible results and reinforce brand presence. + Data Analysis: Tracking and analyzing key metrics to assess performance and guide decision-making. **Requirements:** + Solid experience in marketing with an emphasis on distribution and channels. + Advanced analytical skills and the ability to work in a team. + Intermediate to advanced level of English
Por favor confirme su dirección de correo electrónico: Send Email
All Jobs from Logitech