Melbourne, Victoria, Australia
33 days ago
Performance Manager

Company Description

Epsilon is the leader in outcome-based marketing. We enable marketing that’s built on proof, not promises. Through Epsilon PeopleCloud, the marketing platform for personalizing consumer journeys with performance transparency, Epsilon helps marketers anticipate, activate and prove measurable business outcomes. Powered by CORE ID®, the most accurate and stable identity management platform representing 200+ million people, Epsilon’s award-winning data and technology is rooted in privacy by design and underpinned by powerful AI. With more than 50 years of experience in personalization and performance working with the world’s top brands, agencies and publishers, Epsilon is a trusted partner leading CRM, digital media, loyalty and email programs. Positioned at the core of Publicis Groupe, Epsilon is a global company with over 8,000 employees in over 40 offices around the world.

For more information, visit https://www.epsilon.com. Follow us on Twitter at @EpsilonMkt

About Epsilon Retail Media Network

Epsilon Retail Media is the first platform to couple AI with person-first identity in the ad server, bringing people-based intelligence to retail media, enabling retailers and advertisers to exponentially grow their ability to drive sales while increasing brand loyalty.

Built on Epsilon’s core strengths, this platform further unites Epsilon’s existing suite of retail media solutions and CitrusAd under Epsilon Retail Media.

Why join us?

We are one global company made up exclusively of knowledgeable, passionate, and creative individuals with expansive experience coming together to reach shared goals.

Above all, we are committed to promoting diversity and inclusivity within the workplace. We want to ensure that no job applicant, temporary worker or employee receives less favorable treatment on the grounds of age, disability, gender and transgender status, race and ethnicity, religion and belief (including no belief), marriage or civil partnership status or sexual orientation.

Job Description

The performance manager role will support the Coles 360 partnerships team to ensure online performance is driving incremental revenue. The ideal candidate should have a proven history of exceeding sales goals and existing in-roads with media contacts at CPG companies and agencies in Australia. Experience in ecommerce media and sponsored search are a plus.

Planning of supplier investment strategies Identifying untapped market segments or opportunities for increased reach and revenue.Support the Coles 360 measurement suite, to provide transparent and comprehensive reports on campaign performance.Foster strong relationships with both Partnership Team and Advertisers developing campaign goals & strategies that align with their objectives.Adjusting bids & auction performance in real-time to capitalise on emerging opportunities or mitigate underperforming areas.Define clear performance objectives and key performance indicators (KPIs) for each campaign. Aligning bidding strategy with these objectives.Generate revenue and strive to exceed target quota.Utilise existing networks & intelligence tools to identify & contact prospective brand and agency contactsOffer smart client research, trends & ideas (i.e. valid business reasons) to drive interest & cultivate relationshipsDissect each brand organisation to uncover different rivers of funding (shopper marketing, brand, ecommerce, national media agency) with the intent to simultaneously unlock and elevate each relationshipOwn a room (even virtually) – present dynamically and instill confidence to challenge our suppliers in a kind, smart and creative way to ensure we are doing what is best for both businesses long-termCommunicate with category managers regarding “VIP” account outreach, pipeline, messaging + SKU prioritizationTrack outreach & sales activity pipeline using CRM tool, Salesforce

Qualifications2+ years’ experience in advertising or media salesIn-depth understanding of digital & performance marketing,Working knowledge of retail, eCommerce and digital monetization programs as well as Ad Tech Industry knowledgeProficiency in data analytics. Experience with web analytics tools, such as Google Analytics / Adobe Analytics, and ideally a Retail Media centric platform such as CitrusAd, Criteo, Pacvue.Strong understanding of CPG environment either through direct sales experience or similar exposureBA/BS degree in marketing, business or related fieldProficient in Microsoft suite productsEfficient time management skills – able to sustain timeline management and campaign deliverables Experience in various CRM, Sales Intelligence and Ad Server platforms and/or the ability and willingness to learn quickly

Behavioral Traits:

Strong leadership qualities – trust, loyalty, empathy, forward thinking, self-starterStrong organisation skills – proving the ability to prioritise to ensure deadlines are metAbility to problem solve focused on being solution orientedExcellent interpersonal communication skillsSolution oriented mindsetProven thought leader in strategic planning and operational efficiencies Ability to work in a team environment 

Key Stakeholder:

SVP of Client Services at CitrusAdClient Success Managers at CitrusAdColes 360 Media SpecialistsHead of Ad Operations at Coles 360Operations and Delivery Lead at Coles 360Commercial Development Lead at Coles 360

 

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Additional Information

Benefits

Free gym membershipAdditional 5 days leave each year after 2 yearsWork Your World program enabling employees the flexibility to work from anywhere in the world for up to 6 weeks per year. Rewards and recognition - shop our rewards store front when you receive pointsAccess to our Global AI Platform, Marcel, connecting Publicis Groupe employees with opportunities for career mobility and collaboration across our global network.Extensive Learning & Development opportunities, including more than 15,000 learning programs via our online learning platform Marcel Classes A committed Diversity, Equality and Inclusion strategy driven through our Viva! Women, Égalité, enABLE and Embrace (reconciliation action plan) programs.   Parental leave policy with up to 18 weeks paid primary carer leave and generous secondary carer benefits. 

Access to counsellors, psychologists and professionals through Sonder - an all-in-on digital wellbeing technology platform designed to support psychological, medical & safety needs.

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